Privacy Policy
Last Updated: 2026
Equessential ("we," "us," "our," or "Company") operates the equessential.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our site. By accessing and using equessential.com, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.
Information We Collect
We collect information in the following ways:
- Personal Information: Name, email address, phone number, and other contact details you voluntarily provide when subscribing to our newsletter or contacting us.
- Technical Data: IP address, browser type, operating system, referring URLs, and pages visited.
- Cookies: Information stored via cookies and similar tracking technologies on your device.
- Usage Data: Information about how you interact with our site, including clickthrough data, affiliate links clicked, and time spent on pages.
- Device Information: Device identifiers, hardware model, and mobile network information.
How We Use Information
We use collected information for the following purposes:
- Tracking affiliate commissions and validating referrals to casino partners.
- Analysing website traffic, user behaviour, and performance metrics via analytics platforms.
- Improving site functionality, content, and user experience.
- Sending promotional content, newsletters, and updates (with your consent).
- Preventing fraud and ensuring compliance with legal obligations.
- Responding to your inquiries and providing customer support.
Cookie Policy
Our website uses cookies and similar tracking technologies to enhance your experience. Types of cookies include:
- Essential Cookies: Required for site functionality and security.
- Analytics Cookies: Track user behaviour to improve site performance.
- Affiliate Tracking Cookies: Record referrals to our casino partners for commission purposes.
- Marketing Cookies: Enable targeted advertising and remarketing.
You can control cookies through your browser settings and opt out of non-essential cookies at any time. Note that disabling cookies may affect site functionality. Third-party cookies set by our affiliate partners and analytics providers are governed by their respective privacy policies.
Third-Party Links
Equessential.com contains links to external websites, including online casinos and other affiliate partners. We are not responsible for the privacy practices, content, or policies of third-party websites. We strongly encourage you to review the privacy policies of any external sites before providing personal information or engaging with their services.
Our inclusion of third-party links does not constitute an endorsement, and we have no control over how these sites collect, use, or protect your data.
Your Rights
For Australian Residents: Under the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), you have the right to:
- Access your personal information held by us.
- Request correction of inaccurate or incomplete data.
- Request deletion of your personal information (subject to legal obligations).
- Opt out of direct marketing communications.
- Lodge a complaint with the Office of the Australian Information Commissioner (OAIC).
To exercise these rights, contact us using the details provided below.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, and resolve disputes. Affiliate tracking data is retained in accordance with standard industry practices and relevant regulations. You may request deletion of your data at any time, subject to legal and contractual retention requirements.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Email: [email protected]
We will respond to your inquiry within 30 days or as required by applicable law.